In the past few years, as production pressures on BYU Broadcasting have steadily mounted with the expansion from two to eight television channels, from one to five radio channels and their associated web sites, the need for a transparent process for both strategic and tactical decision making in the areas of content development, acquisition, production, and scheduling has become evident.
Principles
Content decisions...
Are based on the Mission of Brigham Young University, the Aims of a BYU Education and the values and standards of The Church of Jesus Christ of Latter-day Saints.
Are consistent with the mission and strategic goals of BYU Broadcasting.
Are transparent to our stakeholders.
Balance the academic mission of the university with the interests of alumni and Church members, who comprise our primary audience.
Are made after weighing budgetary and resource management constraints against anticipated outcomes.
13th Article of Faith The Church of Jesus Christ of Latter-day Saints
We believe in being honest, true, chaste, benevolent, virtuous, and in doing good to all men; indeed, we may say that we follow the admonition of Paul—We believe all things, we hope all things, we have endured many things, and hope to be able to endure all things. If there is anything virtuous, lovely, or of good report or praiseworthy, we seek after these things.
